|
Effective advocacy for clients — in and out of the courtroom — demands a practical understanding of how our “Alphabet Soup” population of Baby Boomers, Generations X, Y and think, and what moves them to act. Advocacy for the Ages focuses on how to communicate with and persuade today’s “generational cohorts.” You will travel through a trial from beginning to end with Dominic J. Gianna, one of America’s great trial lawyers and most dynamic, inspired teachers of advocacy, and Lisa A. Marcy, a uniquely experienced trial lawyer, motivating and engaging advocacy teacher and former judge, who reveal the ways, means and secrets to persuading Baby Boomer, X, Y and D generations. Using classic and popular film clips and live trial demonstrations, Gianna and Marcy exemplify and illustrate how modern jurors think and why they act. With the help of their “fictional friends” and representatives of each gender and generation — from Perry Mason to Hannah Montana — Gianna and Marcy deliver a new approach to trial persuasion, and to communication and advocacy outside of the courtroom. Learn: You will discover how to conduct a “Trial in a Hurry” by text messaging your case. Understand the “prime directives” that diverse juries demand and learn the “prime guidelines” essential to moving modern jurors your way. You will learn the essentials of communicating with Baby Boomer, Generation X, Y and D clients, colleagues, adversaries and judges. Throughout the program — and in a special segment — Gianna and Marcy address the “elephant in the room” of gender bias, how it differs among the generations, how to recognize it and how to use it or deflect it to your advantage. You will leave Advocacy for the Ages ready to take on any “generational cohort.” Program Outline & Schedule
(6 hours including 1 hour of ethics)[Part I: 90 minutes] The Alphabet Soup Jury of Today The “ABCs” of 21st Century Persuasion Pickles and Generational Cohorts The Generation Gap — How to Bridge It [15 minute break] [Part II: 90 minutes] From Perry to Jackie to Janet, Dave and Hannah — How to Communicate with the Generations Cicero and Dave’s Maxims Hannah and Jackie’s Jury Psychology “To Hear them Speak” — Voir Dire in 30 Minutes [Lunch] [Part III: 90 minutes] The Ethical Limits of Persuasion Winning in the Beginning by Winning THE Beginning [15 minute break] [Part IV: 90 minutes] The Lost Art of the Directed Examination Beyond the 10 Commandments Gender Bias & Courtroom Dynamics: Use it or Lose It? The Million Dollar Closing The Defense Never Rests [Adjourn]
|